Everything Outdoor Media, LLC
Your single source for everything you need to know about outdoor / out-of-home advertising
Your single source for everything you need to know about outdoor / out-of-home advertising
Everything Outdoor Media, LLC
Founder Profile
Everything Outdoor Media founder, Natalie Godown, is an Outdoor Advertising Media expert and
business entrepreneur with over 25 years of experience in the industry. She began her career in 1989 with
Patrick Media Group in Los Angeles, (now Clear Channel Outdoor), eventually joining
leaving the company for TDI, Inc. From 2000-2006, Natalie grew with TDI as it merged with its rival, Infinity Outdoor, becoming Viacom Outdoor, CBS Outdoor (now Outfront Media). As a key executive in two of the largest outdoor advertising companies in the world, she generated
over $100 million in revenue.
As a National Account Manager, Natalie fueled significant growth with existing company clients including A&E Networks, The History Channel and USA Networks. Teaming up with other Viacom divisions, she also launched new programs for client acquisitions: an on-line/outdoor initiative for Samsung Electronics, a radio/oudoor program for Metlife Bank.com, and a multimedia campaign for the Wall Street Journal which positioned Viacom as the paper’s strategic media partner and the sole supplier of outdoor media for the WSJ.
An entrepreneur at heart, Natalie sought out and captured new business with advertisers and business categories who previously were using little or no outdoor media including Simon and Schuster Inc., The Centers for Disease Control, Gillette, Tropicana, United Technologies, Forbes.com and Time Inc’s In Style magazine.
In January 2007, Natalie harnessed her talents and founded Everything Outdoor Media, LLC, building the company from her core experience and industry contacts. Her company brings a thorough knowledge of Outdoor/OOH advertising across the nation, her extensive strategic planning, buying and negotiation experience and a solid understanding of marketing, media, research, production and operations.
To date, EOM has developed and executed a variety of programs for advertisers in a wide range of industries, including publishing (Simon and Schuster), fashion (Steve Madden) (Phat Fashions) (Kipling), online media (Forbes.com) (Real Clear Politics.com), cable (Time Warner Cable PPV), networks & events (Madison Square Garden Networks & Events: BNP Paribas Showdown, Professional Bull Riding, St. Johns University Basketball), health and fitness, (The Sports Club LA), financial (BNP Paribas Bank) and business solutions/ products/supplies, (Canon Business Solutions).
over $100 million in revenue.
As a National Account Manager, Natalie fueled significant growth with existing company clients including A&E Networks, The History Channel and USA Networks. Teaming up with other Viacom divisions, she also launched new programs for client acquisitions: an on-line/outdoor initiative for Samsung Electronics, a radio/oudoor program for Metlife Bank.com, and a multimedia campaign for the Wall Street Journal which positioned Viacom as the paper’s strategic media partner and the sole supplier of outdoor media for the WSJ.
An entrepreneur at heart, Natalie sought out and captured new business with advertisers and business categories who previously were using little or no outdoor media including Simon and Schuster Inc., The Centers for Disease Control, Gillette, Tropicana, United Technologies, Forbes.com and Time Inc’s In Style magazine.
In January 2007, Natalie harnessed her talents and founded Everything Outdoor Media, LLC, building the company from her core experience and industry contacts. Her company brings a thorough knowledge of Outdoor/OOH advertising across the nation, her extensive strategic planning, buying and negotiation experience and a solid understanding of marketing, media, research, production and operations.
To date, EOM has developed and executed a variety of programs for advertisers in a wide range of industries, including publishing (Simon and Schuster), fashion (Steve Madden) (Phat Fashions) (Kipling), online media (Forbes.com) (Real Clear Politics.com), cable (Time Warner Cable PPV), networks & events (Madison Square Garden Networks & Events: BNP Paribas Showdown, Professional Bull Riding, St. Johns University Basketball), health and fitness, (The Sports Club LA), financial (BNP Paribas Bank) and business solutions/ products/supplies, (Canon Business Solutions).