StarGames and the BNP Paribas Showdown at MSG
"When looking for ways to expand the reach and impact of the BNP Paribas Showdown, outdoor advertising seemed like it could be an important addition to our marketing mix. Through Everything Outdoor, we have been able to achieve our immediate goals and beyond. The exposure BNP Paribas has been able to generate through buses, billboards, taxis and trains has been outstanding and working with Everything Outdoor has made implementation seamless."
Jerry
Solomon - President,
StarGames,
Executive
Producer, BNP Paribas Showdown